Time flies when you’re having fun, it’s incredible that we are about to cross the mid-year point. You guessed it, time for a mid-year review for online entrepreneurs.
In order to know where we’re going, it’s essential as an online business owner to pause mid-year to evaluate what been done and figure out the year ahead.
Make Time for a mid-year review
Now, this is important you have to make time for a mid-year review.
It will not happen if you’re not setting aside time. That’s why the best way to do this is by scheduling time in your calendar.
When you create space by blocking time on your calendar for a mid-year review it says this is important.
Actions of a mid-year review
Let’s walk you through the actions of a mid-year review. Here’s why a mid-year review is important, as the year goes along it can be really easy to get off course.
A mid-year review for small business owners is essential to making sure you’re still on course to achieve your goals and growth.
Yay! Let's celebrate your wins!
Begin with celebrating your wins. Are you keeping track of all your wins?
Aww, if you're not tracking your wins you should be, it’s important to celebrate all wins big or small as an online entrepreneur.
Now is the time to pull out your success jar, journal, or whatever else you use to keep tabs on your wins?
Here is how to do it yourself if you’re not keeping track of the success of your online business.
If you’ve been around for a bit you may recall that last fall I dove into using Notion, after dabbling in it a bit but not really committing.
This is a great container for a daily journal that captures wins, gratitudes, lows, and do betters. All this information is rolled up into a weekly, monthly, quarterly, and yearly report.
Here is a link to a YouTube of Marie Poulin reviewing her journaling practice.
Mid-Year Review Reflection
And this is where people run into trouble, they keep going and going without stepping back to reflect. Now is the time for you to reflect on the business and personal goals that you set for yourself at the beginning of the year.
How do those goals feel at mid-year?
Do these goals feel in alignment with you and where you’d like to go as an online entrepreneur?
As your online business grows and changes the goals that you’ve set for yourself at the beginning of the year may no longer feel in alignment. That’s okay.
Here’s the big secret, you have to be willing to let go of what is no longer in alignment with your business and personal goals.
It’s important to reflect and do a mid-year reset to build up the steam for the remaining year in your online business.
Audit Your Numbers
Spend time reviewing the numbers for the first six months. Do a mid-year audit of your numbers in your online small business.
Numbers tell a story about what is working and not working in your online business.
Finances
What do your finances look like for the first six months? Gross Revenue, Costs, How much have you paid yourself?
Marketing
What are your marketing efforts saying to you? As I mentioned above, the story is in the numbers.
Begin with your website, where is your traffic coming from? Page visits?
Next check your email marketing, has your email list grown? How were the open rates? Click through rate with your call to action?
Social Media
Finally, review your social media numbers. What is the engagement rate? What content had the best engagement? What content has the worst engagement?
Goals
To conclude your mid-review of your online business, set new goals or create a plan on how to achieve the goals you’ve already set!
Here are a few previous posts on goal setting for additional resources.
https://misstask.com/goals-daily-doing/
https://misstask.com/visually-tracking-your-2021-goals/
https://misstask.com/achieving-2021-goals/
https://misstask.com/mind-mapping-to-plan-your-goals/
Little Side Note
Words of Encouragement
✁ Just a Snippet
Here is just a snippet of the important points, you know for the skimmer in you. 🤪
- Schedule time in your calendar for the mid-year review
- Yay! Let's celebrate your wins!
- Reflect on your business and personal goals.
- Conduct a mid-year audit of your numbers in your online small business.
- Review your marketing efforts:
- Website
- Email Marketing
- Social Media
- Re-evaluate your current goals. If needed, set new goals and a plan to achieve them.