How do I plan a productive weekly schedule?

How do I plan a productive weekly schedule?

Q: How do I plan a productive weekly schedule?

A frequently asked question that I receive is “How do I plan a productive weekly schedule?” How do I stay focused and productive? 

Here are the systems that I use with myself and clients. Since we all have a different way of thinking and doing it’s important to figure out what works best for YOU, friend. 

Plan Your Weekly Schedule Ahead

When does this work the best for you? Ya have so many options, at the end of the day Friday, on Saturday morning drinking your coffee or Sunday evening as you wind down from your weekend. 

Me personally, I like to take time on Sunday to look at the week ahead. I time block all the activities that the kids have going on – because those are non-negotiable in my schedule. 

Time block any meeting times that are scheduled. Time block your operations time, client time and project time. 

Since unexpected things come up this isn’t a detailed break down of the exact task, but time blocking of the weekly schedule to make sure I work around the time commitments that are already established. Spend five to ten minutes mapping out your week. 

As a bonus, plan out your meals for the week too and create a shopping list. Friend, I love when I actually do this because it eliminates the dreaded – what are we having for dinner question. (: 

Oh and I’ll take the time to plan Monday too! 

Plan Your Day Before The Day

Block time at the end of each day to plan out the following day, this is can be rolled up in your  ‘wrap up the day’ time block. Start by blocking out any meeting that has popped up since you planned your week. 

Time Blocking

Time Blocking is keeping like items together. Such as writing a blog post, creating social media content, client work, meetings. 

Set up either a full day or time block certain hours each day in your weekly schedule. Here is a look at my weekly time blocking. 

How much time to block

Double The Time For A Task

Always double the time that you think a task will take. If you think writing your next blog post will take an hour, schedule two. 

Attach Time to Each Task On Your List

When you go to plan your day, schedule the tasks and give it an estimated amount of time to complete. 

If you have 20 things on your to-do list and they all will take 30 minutes to accomplish that is ten hours. That’s ten hours of solid work without breaks. 

By attaching time and putting it in a time block it will help your time management and eliminate that overwhelmed feeling. 

 

How do I plan a productive weekly schedule?

If at the end of the day you still have over half the items on your list, you’ll leave feeling like the day owned you. Or worse yet, you’ll push through and try to get it finished. 

Make sure that you set yourself up for success. 

Do A Time Audit

If you have no idea how much time you spending doing the work, it will be difficult to get a handle on your time. 

For a week or two record the time that you spend and the items that you’re working on. This can be done by looking at the clock or using a timer like Toggl

Buffer Time

Your day should include buffer time. Well, you can’t sit at your desk all day. You’ll need to um, get up to use the restroom. Plus, have you heard that sitting is the new smoking? 

Do not overbook yourself, leave at a minimum of 5 minutes between each block of time. 

In addition, add an hour of buffer time for those urgent, important things that need to be handled ASAP or it will cause even more of a time leak. 

Know Your Personal Limits

We all have personal limits on how long we can focus and friend that can vary depending on the time of the day. 

In the morning, I can focus in 50-minute sprints of time with a ten-minute stretch break in between. 

In the afternoon, my focus personal focus limit drops to 25 minutes with a 5-minute break. 

Figure out what your personal limits are for focus. Keep in mind it could be different depending on the time of the day. 

Use the Pomodoro Method, Google it or here is the Wiki Page for information. 

I use an app called Tide on my phone for the Pomodoro Method (that is in Do Not Disturb BTW) with the sound of a Cafe’. Or you can use Coffitivity on your desktop. Here is a link to a blurb on ambient sounds of a coffee shop and productivity. 

Commit To Your Business

Earlier I wrote a post on committing to one project at a time. I used the example that you wouldn’t stop one marathon to go run a different marathon. Er, that’s crazy talk. (Check that post our here.)

The same concept holds true when it comes to your commitments to your business or projects. 

If you commit to releasing a new offering, don’t work on your new offer and try to refresh your website at the same time. 

The focus will be divide and it will take twice as long. Focus on one race at a time until you cross the finish line. 

Remove Distractions

Set your phone to do not disturb while you are in your time block. Schedule time in your day to respond to phone calls and read your emails.

For the love ~ do not leave your email open all day long. Nothing will derail your productivity like email. Amiright? 

Remember, email is not your to-do list. Answering you’re email isn’t committing to your business. Before you even get started with the OMGoodness, I can’t do that, my clients need a response. 

Yes, I agree that you need to respond to your client emails. But, last time I checked metals were not being handed out to the fastest email responder. Boundaries, people. If you do not set them someone will set them for you, trust me you’ll not succeed with someone else's boundaries. 

Set a response time expectation with your clients. In your business policies, you should have this clarified for your clients when you welcome them in. 

One of my favorite mantras is: Your poor planning does not constitute my emergency. I’ve said this and lived by it for years.

Learn what should be taken off your plate

Have you heard of the Eisenhower method or decision matrix? It is assigning importance to your tasks. This will help you figure out your weekly schedule. 

They are either

  1. Important and Urgent
  2. Important but Not Urgent
  3. Urgent but Not Important 
  4. Not Urgent and Not Important 

Important and Urgent

Do This – If the task is both important and urgent do this. This is why you have buffer time in your calendar. I would also add that as the business owner, it should also be an income-generating task. This is something that can only be done or handled by you. 

Important but Not Urgent

This should be scheduled in your calendar to get done.

Urgent but Not Important

These items should be delegated to someone else to do. If you’ve been thinking about hiring a virtual assistant, these would be the task that you begin to process to hand over the work. 

Not Urgent and Not Important

Delete it, cross it off. If it’s not urgent and not important to the growth of your business why would you even spend your time doing this? 

If you’d like to read more about the Eisenhower method: 

Here is an article by James Clear with more information, give it a quick read. 

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Little Side Note

The Eisenhower thinking works with your email management too. Just sayin’

Quick Wrap Up: 

  • Plan your week and plan your day ahead of time
  • Time block your weekly schedule or calendar
  • Double the time you think it will take
  • Attached time to everything on your to-do list
  • Audit your time
  • Add in buffer time to your daily and weekly schedule
  • Figure out your focus time
  • Commit to one project at a time
  • Remove distractions
  • Try the Eisenhower method to figure out what you should do immediately, what you should schedule, what you should delegate, and what you should delete. 

 

Email Marketing: Plan A/B Testing In Your Next Email Campaign

Email Marketing: Plan A/B Testing In Your Next Email Campaign

Email Marketing: Plan A/B Testing In Your Next Email Campaign

Email marketing is fundamental to a successful online business. A fantastic way to make sure that your communication is on point is to plan A/B testing in your next email campaign.

Why Plan An A/B Test

Are you happy with your open rates? Or maybe your click-thru rates have dropped. This is a type of test an online business needs to perform to increase engagement with email marketing.

What is A/B Testing

A/B testing or you may also hear it referred to as split testing is communicating a little something different to your email list. This doesn’t mean that you rewrite the whole email.

It simply means that you change one element of the email and figure out which one performed better with your email list.

To Test Or Not To Test

The answer is to test, don’t shy away from this because you think it may be hard. Most Email Service Provider makes this a simple process.

When planning A/B testing in your next campaign choose only one area to test. If you pick two you’ll not know what was the item produces the increase in performance.

What’s The Goal?

Do you want to improve open rates?
Do you want to improve click-thru rates to your website or offer?

Have a goal in mind that you want to test in your next email campaign and know why you want to A/B Test.

Ideas List Of Tests

Here is an ideas list for A/B testing in your next campaign, pick the one that feels easy to you.

  • Subject Lines – Ask A Question in your subject line. → Or use symbols or numbers to grab attention.
  • Pre-Header Text – To use or not to use can be the test. Test two different topics in the preheader text.
  • Call To Action – Does a call to action that is a hyperlink or call to action with a button perform better.
  • Content – Long form content a very long email or short form that it just a bit with the option to read more on your website
  • Image or No Image – if you have images or no images which gets the attention of the reader.
  • Offer – Test two different offers in your email campaign

Keep Track

After you send out your campaign keep track of the results. This can be done on a piece of paper or in a spreadsheet. Since your A/B Testing in your email campaign

The items that you’ll want to track and compare are:

  • Open Rates – how many subscribers opened the email. This will be a direct reflection of your subject line and pre-header text.
  • Total Clicks – What is the total number of clicks you received during your campaign. Did one email outrank the other?
  • Clicks per Link – If you were testing a call to action this will be a metric to watch.
  • Unsubscribers – did one email receive a higher unsubscribe number?
  • Conversation Rate – This would be a great metric for the success of your offers or your call to action.
  • Forward Rate – Sharing is caring! Did one of the emails receive more forwards? This is when the user shares your email with a friend.
  • A/B Testing is not a one and done. Do it again until your messaging is a fine-tuned communication machine.

Quick Wrap Up

Why Plan A/B Testing In Your Next Email Campaign – testing will help you figure out what performs better with your unique subscriber list.

What is A/B Testing – when you compare two emails with the same variable changed in each of the emails? This will also be referred to as split testing.

What’s The Goal – every email marketing campaign needs to be sent with a goal in mind

Ideas List of Tests – a quick list of ideas to get started on A/B testing in your next email campaign.

Keep Track – items that you’ll want to track and measure to determine success.

New to email marketing?

Try this…

Quarterly Project Plan For Your Online Business

Quarterly Project Plan For Your Online Business

Quarterly Project Plan for Your Online Business

This is a great time to begin your Quarterly Project Plan for your online business. I’m not talking about a huge extensive plan, just getting your projects laid out for the next quarter. What is the best use of your time and energy?

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A Little Side Note

If you’re planning a large launch to take place in the next quarter and you know all focus needs to go into this. This would be your only project for the quarter.

Let Me Guide You Through A Quarterly Project Plan…

Brainstorm an exhausted list of all the projects that you want to accomplish in the next three months. When I say exhausted, I mean braindump all the ideas and information from your head on the list. No project is too small or simple for the list. Write down everything that pops into your head, no judgment.

Get out your pen and paper and get the projects out on paper. I like to highlight, cross off and of course color code.

With your brainstorm list, figure out which projects are aligned with the vision and mission of your online business. Cross off any that is unaligned or feels heavy in your business.

Circle all the projects that are aligned with your online business and rank each of the tasks by importance or if they have an outside commitment. An example of an outside commitment to someone else to be a guest on their podcast. This will aid in where you need to start.

Now on to Quarterly Project Plan for your online business

From your list above what did you circle as projects to work on for the upcoming quarter?

If you have a project management system you can set this all up inside so you know what to do when. If not, a paper calendar or Bullet Journal will work just fine.

At the top, write out your online business mission, vision, and goals for the upcoming quarter. Under this break it into three columns. One for each project.

Looking at your list if you had to pick just one project what would it be?

Start with that one.

Under the Project Header

Now we are going to put in all the tasks that need to be completed by who and when. Will you need any resources, such as a new software application, to complete the task?

Not all the tasks must be completed by you. It’s very important that you stay in your lane and delegate out the tasks that can be done by someone else.

Quarterly Project Plan for Your Online Business

Would you like assistance?

Download the planning checklist! The checklist will walk you through the items to begin planning your next 90 Days. 

 

Stop believing that old story that you're not someone that likes to plan.

Do you have a recurring pattern of starting and stopping when you feel unsure, frustrated, and incapable of doing the things you want to do?

90-Day Plans Are Important Because: 

You figure out beforehand what needs to be done. No more deciding as you go.

You confidently step into the leader and CEO of your business. 

It creates a clear plan, vision, and goals for your business. No more second-guessing yourself. 

Download The Planning Workbook Today!