​Hey there, Friend! Are you ready for efficient content creation? I understand all too well all the juggling that takes place when you spend more time as a chauffeur than as the CEO of your business. Running a business is not for the faint of heart; it requires determination and grit. Let’s be real; running your business while taking care of your family is no small feat; you have enough going without trying to remember what to do when. That's why today I’m highlighting the top three workflows to implement first in your content system. Not only will it streamline your day-to-day, it will save you time, boosting your productivity and maximizing your results.

Workflow 1: Content Calendars

Do you feel unorganized and scattered when it comes to your content? Likely this is due to an inefficient content creation process. 

Do you feel like your content plan is more like throwing spaghetti at the wall and hoping that something sticks? 

The ultimate goal of your content is to let people get to know you, your services, and how you help them solve the specific problem they are trying to fix. 

One of the essential tools for efficient content creation is the content calendar. Picture this: no more scrambling for last-minute ideas or struggling to stay consistent. With a well-organized content calendar, you'll have a roadmap to guide you through each step of your content journey.

I’m only guessing it’s not the first time you’ve heard start by setting clear goals and objectives. What do you want to achieve with your content? Who are you trying to reach? 

This workflow should include the following: 

• Where do you store your ideas for future content?
• How often will you post new core content?
• What are your content buckets? 
• What is your promotional schedule for the upcoming month/quarter? 

Next, create a content calendar template. This can be as simple as a spreadsheet or a dedicated content scheduling tool. Personally, I feel the best place to do this is in project management software, or I love Notion for this. But, I know I’m also the person that is like, give me all the tech. 

Schedule and organize your content in advance, ensuring you have a steady flow of valuable content ready to go. By planning ahead, you'll have more time to focus on what truly matters: your family and those one-on-one coaching sessions that make a real difference.

I’m in the process of updating my free planning workbook to include a content calendar template. Here is the link to sign up and download. Anytime I make a new version of any of my free offers, I send them out to my list. 

Workflow 3: Repurposing Core Content to Social Media

Let's make your core content work smarter, not harder! Repurposing is the name of the game when it comes to leveraging your content across different social media platforms. By repackaging your core content, you'll save time and reach a wider audience.

Start by identifying key elements and snippets from your core content that can be repurposed. These can be bite-sized tips, compelling quotes, or intriguing questions. Adapt these snippets for the social media platforms that you show up on. I’m a little bit on Instagram and Facebook, but a lot on Pinterest. 

Add all those bite-sized pieces from the blog into a spreadsheet so that you can pull from that at a future time and send people back to that post again. For each post, I pull out six pieces of content that can be used repeatedly. 

Wrap Up These Workflows for Efficient Content Creation:

When you take the time to do the work of a repeatable process, you have the power to streamline your content creation efforts easily. I am unsure about you, but I want things to be simple and easy. Otherwise, it overwhelms me with all the other things I’m juggling in my life.

By implementing these top three workflows – content calendars, core content creation, and repurposing to social media – you'll find yourself more organized, productive, and able to devote quality time to your family while making an impact on the lives of others.

Remember, the key is to take action. Start by creating your content calendar, defining your core content strategy, and exploring the endless possibilities of repurposing. With these workflows in place, you'll unlock the potential to build a thriving business while enjoying the freedom to prioritize what truly matters: your family and helping others that need your exact solution.

Get ready to rock your content system and achieve the balance you've always dreamed of. You've got this, Friend! Don’t forget you don’t have to do this alone. Book a mini-session with me in 30 minutes. We will figure out the best place to create your efficient content creation systems, and I’ll give you my exact template to get you started.

Are you tired of juggling multiple spreadsheets, documents, and calendars to plan and organize your content? Are you looking for an easy way to plan the core content in your business? Is creating all the content for your online marketing making you feel overwhelmed? Or maybe you feel as if you're chasing your tail when it comes to content planning. I get it. Look no further than Asana to create consistency with your core content creation. Using an Asana Content Calendar to plan and streamline your content creation process. Asana is an effective project management software that simplifies the creation of content.

The Content Calendar takes it further by providing a centralized hub for all your content planning needs. Your Asana Content Calendar has everything from brainstorming ideas to scheduling posts. Say goodbye to the headache of trying to keep track of deadlines and content topics across various platforms. With Asana, you can easily assign tasks, set due dates, and track progress all in one place. Plus, the calendar view makes it easy to visualize your content schedule and make adjustments on the fly. Whether you're a solo content creator or have a small team, Asana's Content Calendar is the ultimate tool for maximizing your productivity and streamlining your content planning process.

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​Why use a content calendar?

You may be wondering why even bother with creating a content calendar in the first place. A content calendar is a tool that helps you plan and organize your content in a structured way. It's a great way to keep track of deadlines, brainstorm ideas, and ensure that your content is consistently published on time. A content calendar also helps you avoid the stress of last-minute content creation, which can lead to lower-quality content and missed deadlines.

A content calendar lets you know exactly what to create and when so no more banging your head on your desk.

Using a content calendar lets you plan your content in advance, allowing you to be more strategic with your content marketing efforts. You can also ensure that your content is aligned with your business goals and target audience. Additionally, a content calendar can help you identify gaps in your content and ensure that you have a variety of content types and topics.

What an Asana Content Calendar can do for you

Now, I know what you are thinking is Asana right for me? Asana works well for my client who would like a simple solution, likes to check off items on a to-do list, and are a bit more visual. If you’re at all skeptical about using Asana, schedule a quick 30-minute mini-session with me, and we’ll figure out if it is the right solution for you. With so many choices out there for project management it’s essential to find the right now that you will actually use. I’ll get you set up and going with your first template.

Using an Asana Content Calendar offers many benefits for online business owners and course creators. Here are a few of my top benefits:

Centralized Hub for Content Planning

Asana's Content Calendar provides a centralized hub for all your content planning needs. You can create tasks for each piece of content and assign due dates to ensure everything is completed on time. The content calendar lets you know exactly what to create and when, and Asana will also remind you.  Descriptions, attachments, and comments can be added to each task to provide further context and information.

Collaboration and Accountability

If you’re planning to bring on your first virtual assistant in the near future, Asana will let you collaborate with team members and assign tasks to specific people. This ensures that everyone knows what they need to do and when. You can also track progress and see who has completed their tasks, which helps with accountability.

Customizable Views

Asana offers customizable views, so you can view your content in a way that works best for you. You can view your content by day, week, or month and filter by specific team members, projects, or tags. This makes it easy to see what's coming up and adjust as needed.

When you sit down at your desk you know exactly what you need to be working on. No more wasted time trying to figure it out.v

Create Your Content Calendar Template

If you do something repeatedly in your business, it should have a workflow created.

With a content calendar in Asana, you’ll be able to create a template of all the steps you go through when creating the main content for your business.

With a template for your next piece of content, you'll never have to remember what steps to take because it's all laid out right here in the template.

It’s as simple as duplicating the template, and you’ll be ready to go!

Here is a look at the Asana Content Calendar template!

Be sure to watch the following videos for the walk-through!

Getting Started With Your Content Planning in Asana

Once you've set up your content calendar in Asana, it's time to start inputting your content. Here are some tips for adding content to your Asana Content Calendar:

An Idea Bank to Store All Your Content Ideas

Do you have sticky notes and notebooks scattered across your office with random ideas scribbled about? If someone asked what is your process for creating great content, would you throw your head back in laughter?

No more, my friends; Asana is the perfect solution for squirreling away all those ideas.

With Asana, you’re able to keep all your ideas in one place. You’ll know exactly where to find them once it’s time to plan your content calendar.

Gone are the days of wondering where you wrote down your last great idea.

Now, you’ll add all your amazing ideas to your idea bank in Asana.

What's great about Asana is that they have an app that allows you to write down ideas wherever you are.

Before you start creating tasks for each piece of content, take some time to brainstorm ideas. Start by creating a task called Idea Bank and add all your ideas as subtasks. This helps you organize your ideas and ensures that you don't forget anything.

Collaborating with team members using Asana Content Calendar

One of the benefits of Asana's Content Calendar is the ability to collaborate with team members.

Here are some tips for collaborating with team members using Asana:

Assign Tasks

Assign tasks to yourself or a specific team member to ensure that everyone knows what they need to do and when. You can also set due dates and track progress to ensure that everything is completed on time.

Add Comments

Add comments to tasks to provide additional context and information. This helps team members understand what they need to do and why.

Use @mentions

Use @mentions to tag team members in comments and tasks. This ensures that team members are notified when something is assigned to them or when they need to provide input.

Hold Regular Team Meetings

Hold regular weekly team meetings to discuss progress and make adjustments as needed. You can use Asana's calendar view to see what's coming up and ensure that everyone is on the same page. Ask these three simple questions:

• What are you working on this week?
• What did you work on last week?
• Any roadblock?

Customizing Asana Content Calendar for your business needs

Asana's Content Calendar is customizable, which means you can adjust it to meet your business needs. Here are some tips for customizing Asana's Content Calendar:

Paid Feature is Custom Fields

Asana allows you to create custom fields, which means you can add additional information to each task. For example, you could create a custom field for the target audience or content type.

Create Templates

Templates can be created a couple of ways the paid version of Asana has a very simple way to create a template. However, if you’re not ready to invest in the monthly subscription, simply create a task that can be duplicate for each content piece.

If you create similar types of content on a regular basis, you must create a template. This saves time and ensures that everything is consistent.

Use Color-Coding

I love color! It is a quick visual. Asana allows you to color-code your tasks, which makes it easy to see what's coming up and what needs to be prioritized.

Asana Content Calendar Tips and Tricks

Here are some additional tips and tricks for using Asana's Content Calendar:

Use the Mobile App

Asana has a mobile app, which means you can access your content calendar on the go. This is useful if you need to make adjustments while you're out of the office.

Set Reminders

Asana allows you to set reminders for tasks, which ensures that you don't forget anything.

Use Tags

Asana allows you to use tags, which makes it easy to filter your content by specific topics or themes.

Integrating Asana Content Calendar with other tools

Asana integrates with many other tools, which makes it even more powerful. Here are some tools that integrate with Asana:

Google Drive

Asana integrates with Google Drive, which means you can attach Google Docs, Sheets, and Slides to your tasks.

Dropbox

Asana integrates with Dropbox, which means you can attach files from your Dropbox account to your tasks.

Slack

Asana integrates with Slack, which means you can receive notifications and updates directly in your Slack channels.

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Asana Content Calendar alternatives

While Asana's Content Calendar is a great tool, it may not be the best fit for everyone. Here are some alternatives to consider:

Trello

Trello is a project management tool that uses boards and cards to organize tasks. It's a great option for visual learners who prefer a more tactile approach.

CoSchedule

CoSchedule is a content marketing calendar that offers many features, including social media scheduling and analytics.

Notion

Notion is a flexible database tool that can be used for content planning and organization. It's great for content creators, whether you are a one-woman show or have a small and mighty team collaborating on the content system.  

Wrap This Up

Asana's Content Calendar is an excellent tool for streamlining your content planning process. It offers many benefits, including centralized content planning, collaboration, and customizable views. By using a content calendar in Asana, you can ensure that your content is consistently published on time and aligned with your business goals. If you're looking for a powerful content planning tool, give Asana a try!