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Understanding Content Systems: The Key to Efficient Content Creation

Understanding Content Systems: The Key to Efficient Content Creation

Michele Duwe from Miss Task | Understanding Content Systems: The Key to Efficient Content Creation

I don't know about you, but questions provide the best value when it comes to creating organic core content. If you’ve thought: What exactly is a content system, and why is it helpful this is for you? Understanding content systems is key to efficient content creation. A system at its core ensures that you never miss a task. 

I know what my jargon means, but not everybody does. Let me explain what a content system is to me and my business and what it's all about. A system is consistent. Having one place where you are consistent will help you with the other areas of your health and wellness business.

Understanding Content Systems

First, what do I mean when I say content system? We'll think of this as everything inside your content bucket. When you tip that bucket over, it spreads the word about you and your wellness business everywhere. But what's really in that content bucket? It is all the before and after you push the record on your next podcast episode. That’s just one item on the checklist for your content creation.

Your content system includes all the steps involved in creating one piece of content, promoting it online, and what you do once a new client says yes to working with you. 

It contains all your checklists, processes, templates, and workflows—all the things that ensure the content creation stays smooth and easy. 

If you're still unsure what I'm talking about, here are the pieces that I considered to be a content system.

The Key Pieces to an Efficient Content Creation System

The key piece in your content system begins with your core content, let’s say you have a podcast. It will contain all those processes, workflows, and checklists that go under your podcast workflow. 

Can you see a long list of to-do items? Or would that make you feel overwhelmed? 

It is important to understand how you work best. Are you able to see one super long podcast workflow? If not, you can break it down into individual tasks on separate cards in your project management software. 

We all think differently, so some entrepreneurs need to break it down into bite-sized chunks so they don't get overwhelmed. Others can have the whole list, and it does not bother them. 

You will need to decide that for yourself, but these are the things that are potentially in your podcast workflow.

The Key Pieces to an Efficient Content Creation System

The key piece in your content system begins with your core content, let’s say you have a podcast. It will contain all those processes, workflows, and checklists that go under your podcast workflow. 

Can you see a long list of to-do items? Or would that make you feel overwhelmed? 

It is important to understand how you work best. Are you able to see one super long podcast workflow? If not, you can break it down into individual tasks on separate cards in your project management software. 

We all think differently, so some entrepreneurs need to break it down into bite-sized chunks so they don't get overwhelmed. Others can have the whole list, and it does not bother them. 

You will need to decide that for yourself, but these are the things that are potentially in your podcast workflow.

Michele Duwe from Miss Task | Understanding Content Systems: The Key to Efficient Content Creation

Podcast Workflow

What is your podcast pre-work? 

The pre-work is all the tasks that happen before you press record on your latest episode. These would be tasks like ideation, outline, and all the steps before you record. 

Do you need to script things out? Or do you thrive with only an outline?

It’s funny; I need to have a full script. Do I repeat it word for word? Nope. But it will keep me more on track. I’ve tried the outline approach, and I’ve found in the long run, the process will be much longer. I am not efficient; if I don't have a script, I am a squirrel chasing a nut. Who the heck even knows what I’ll end up talking about? It gets worse; the editing becomes a complete time suck for my Content VA. Live and learn, am I right?

A key to efficient content creation is to understand how you work best.

Podcast After The Recording

The bulk of the work is after you record the episode. I'm sure I'm preaching to the choir on this one.

If it's more than one step, it needs to be a process. So, how would you like it edited? Your content VA or Podcast Editor needs to understand this. 

What are your personal criteria or values around how you want your podcasts edited. Are you okay with filler words and gaps, or do you want those removed from the edit version? Are you okay when you flub up the words like I do? Words are hard 95% of the time for me, that’s real life.

Are you okay with having these in your podcast? How do you want your podcast to sound? 

Other items that may be part of your podcast editing process are the transcription and show notes. 

Would having a template make this simpler for you? What most people don’t realize is that templates reduce your decisions, which helps you be consistent with content creation. 

What are the repeated steps to exporting, uploading, and scheduling? 

You see all those different pieces that go along with that podcasting workflow—so many steps. Am I right?

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What Are Other Pieces of A Content System

Where else are you able to create templates that you use in your content creation—think about your social media graphics—this falls into your content system. 

What are those things that you use repeatedly in the same format? 

How about your email marketing? Do you have a simple, repeatable process and template you use for the weekly emails that you send out to your list?

Launch Process

Your launch processes are 100% part of your content system. Here is why I think this way. 

All the emails that you have in your launch, social media. This is all content that will be created. 

That is all content creation so it falls into your content system.

Email Marketing

Your lead magnet? Again content you will be creating to grow your business to your email list.

The checklist for creating a new lead magnet. I'm guessing you have multiple lead magnets. The process to create and launch a new lead magnet is the same. Why not create your workflow in a project management system, that way you don't have to try and remember every single stinking step. 

Digital Products

Is one of your streams of revenue digital products? 

If so, this is content you’ll need to create. It falls in your content systems bucket. 

Digital products and launching courses are easier to do when you’re not reinventing the wheel each time. 

Have the process set up as a template so that you won’t miss a task and have to double back! 

Think about all the things. The first time you do something is the most difficult; however, if you document what you do along the way, you’ll know what worked and did not work for you. 

Your process for a live launch and cash injection launches all have processes that you need to follow step by step. In order to bring them out into the world.

Client Onboarding

Let’s not forget, why your create all the content to begin with it is for your clients. All of your content leads up to your client onboarding process. What's all the content that you create for them client onboarding?

Do you have a coaching doc? Do you use a certain template in Asana or your project management system? 

Are you picking up what I'm laying down? Understanding content system in it’s simpliyity is anything that is content.

Your content helps the right people to transform from being lurkers to clients. Come on Friend, I cannot be the only one that lurks before they buy. 

So, I've used the content bucket analogy, but here's another way that I want you to think about your content system, if you want to visualize it. So want you to imagine that content system is like a mind map.

Another Way of Understanding Content Systems

Are you visual? If so, think of your content system as a mind map. 

With your main piece of content (e.g., your podcast) at the center and all the related tasks and processes branching out from it. Each of these “spokes” is essential to your content system, and you need all of them in place for it to work effectively. Your podcast episodes should drive traffic to your lead magnets, sales pages, and other places where the right people can find and work with you.

Michele Duwe from Miss Task | Understanding Content Systems: The Key to Efficient Content Creation

The Power of a Content System

I know the list may seem endless, but it's crucial to take one piece of content and multiply it for the most impact on your business. A content system ensures that you don't miss a task; every action, task, template, and process supports creating content for your business. And what does your content do? It drives the right people to you at the right time.

If you're feeling overwhelmed by all the components of a content system, don't worry! That's where my content creation team comes in. We specialize in taking the load off your shoulders with our done-for-you content repurposing services. We can transform a single podcast episode into eight distinct pieces of content, helping you grow your audience and impact with less effort on your part.

 

It’s Time To Wrap This Up

A content system includes all the processes, checklists, and templates you need to make content creation easier and ensure that every piece of content works harder for you so you can focus on what you do best.

I hope you found this valuable. Remember, with the right system and mindset, you can achieve the success you desire. Thank you for reading. I appreciate you, and I hope you have a great week!

Streamline Your Content Planning with a Trello Content Calendar

Streamline Your Content Planning with a Trello Content Calendar

Michele Duwe from Miss Task | Streamline Your Content Planning with a Trello Content Calendar

Feeling swamped by the endless task of planning your business's organic content? Are you overwhelmed by the sheer volume of online marketing material you need to generate? I get it. Do you find yourself running in circles trying to organize your content strategy? It's time to switch to a Trello content calendar for managing your long-form content.

 

The Importance of a Content Calendar

Ever wonder why a content calendar is crucial?

Here's the thing: Constantly brainstorming new ideas can be downright tiring.

I won't even begin to mention how frustrating it can be searching for the last brilliant content idea, as you have no idea where you wrote it down.

A content calendar is your roadmap, clearly outlining what needs to be created and when, saving you from the dreaded desk-head-banging moments.

Today, we're diving into how to set up your content calendar in Trello.

What Makes Trello Stand Out?

Now, you might ask, “What's so special about Trello?” 

Why do you think this will work for me when so many others have not?

First off, its simplicity is a game-changer.

If you are seeking a straightforward and visually appealing planning tool, you will love Trello.

Centralize Your Content Ideas with Trello

Are your office surfaces buried under sticky notes? Would you burst into laughter if someone quizzed you on your content creation process?

That ends now. Trello is your ultimate idea storage solution, keeping everything organized in one spot. You'll know exactly where to look when it's time to plan. 

Forget the days of misplaced brilliant thoughts. With Trello, your next great idea goes straight into your idea bank. What is even better is creating an idea bank card for each of your content pillars.

And the best part? Trello’s mobile app means you can capture ideas on the go. Because let’s be real, you’re always on the go.

Gather All Your Resources in One Place

In your Trello Content Calendar, dedicate a card with all the links to the resources you rely on.

I understand how you can get off track if you must search for something. By having a resources card with your links.

This could include links to frequently used software for creating your pillar content. I don’t know about you, but for some reason, if I open a Google tab, I may end up somewhere that I shouldn’t be.

Create a Content Calendar Template

If there's a task you're repeating in your business, it screams for a workflow. Here’s the thing: you never miss a task with a system.

Creating a template in Trello for your content calendar simplifies your process, laying out all the necessary steps for creating your content.

With this template, forgetting the next step is a thing of the past. Just duplicate the template, and you're set to start.

Trello makes it easy to duplicate your card and boldly marks ‘This card is a template.’

Michele Duwe from Miss Task | Streamline Your Content Planning with a Trello Content Calendar

Key Feature in Trello Content Calendar

In other words, Trello isn’t just another tool; it transforms how you organize your content calendar. Its drag-and-drop interface makes it incredibly user-friendly, allowing you to visualize your entire content strategy at a glance.

With Trello, you can create boards for each of the different areas of your business and develop simple checklists to mark off the tasks as they are completed.

Create cards for individual tasks or ideas. It’s funny how something so simple can be so powerful, right?

Trello also offers customizable labels for easy categorization, due date reminders to keep you on track, and the ability to attach files directly to cards, ensuring all your resources are in one place.

Using Trello, you're equipping yourself with a tool that adapts to your workflow and simplifies content planning.

If busy is distracting you, this may be a great solution.

Here is a screenshot of a Podcast Workflow and Trello Content Calendar:​

Why is it important to have your workflow and content calendar on one board? It keeps you from jumping around in the software. It keeps you focused on content creation. This helps you be more efficient and productive. It also allows you to be consistent with your content creation.

Book A 1-Hour Virtual Session

Discover the Secret to Effortless Content Creation –

From Overwhelmed to Thriving: Your Content Creation Simplified Journey Starts Here!

​Ready to Take the First Step Towards Consistent Content Creation?

Finding the right workflow for your content can seem overwhelming when facing many project management systems.  But guess what? It doesn’t have to be. With a Content Creation Simplified session, we dive deep to uncover the best project management tool and content workflow tailored specifically for you. Imagine having a streamlined process that saves you time and makes publishing consistent organic content easier. And the best part? This session is yours for only $97!

Don't let overwhelm dictate your content strategy. Book your session today, and let's transform your content creation process from chaotic to crystal clear. Your content deserves to shine; together, we’ll ensure it does. Book Now and Simplify Your Content Creation https://misstask.com/mini-session

Are you curious? If you’d like to know what a Content Simplified session is about, Listen to this podcast, where I take you behind the scenes into a session. https://podcasts.apple.com/us/podcast/content-systems-for-growth-project-management-software/id1680728514?i=1000646237882 Or Or visit the blog post here: https:/misstask.com/content-creation-simplified-coaching-session-amy-rolfs

Time To Wrap This Up With A Recap

Creating a content calendar in Trello can truly streamline your content planning process, making it less overwhelming and more efficient. By setting up a dedicated board, organizing your workflow with lists, and populating it with all your brilliant ideas, you’re laying down a solid foundation for your content strategy. 

Remember, the key to success is in the details—assigning labels, setting deadlines, and attaching all necessary resources directly to your cards keeps everything you need at your fingertips. 

And let’s not forget the importance of collaboration; Trello makes it easy to share your vision and work alongside your content team. By setting up a checklist, you’re well on your way to mastering your content calendar and ensuring consistency (which we know is essential), which becomes much more manageable. 

In addition to helping you organize your content, Trello will inspire creativity and intentionality within your content creation process. Now, that’s a win in my book!

Thank you for reading. I appreciate you, and I hope you have a wonderful week.

Download this free resource: Content Creation Workflow for Online Small Business Owners
Peek Inside A Content Creation Simplified Session with Amy Rolfs

Peek Inside A Content Creation Simplified Session with Amy Rolfs

Michele Duwe from Miss Task | Peek Inside A Content Creation Simplified Session with Amy Rolfs

Oh, Friend, you are going to want to listen to this week’s podcast episode as I take you behind the scenes of a Content Creation Simplified Session with wellness coach Amy Rolfs. Specifically, we're focusing on consistency in content generation, a common struggle for many, including Amy. Amy, transitioning her focus towards supporting women in menopause, shared her challenges with staying consistent and organized in her content creation efforts

Amy’s Background

It's funny how something as simple as a content creation simplified session can reveal so much. Amy, with over 20 years of experience as an RN, found her content scattered, lacking a structured schedule to keep her on track. In other words, despite her passion for helping others, the absence of a system made content creation overwhelming.

When you consider Amy's background, focusing on diet, nutrition, and a unique niche in menopause, the potential for impactful content is huge. Yet, her struggle mirrors that of many entrepreneurs: the daunting task of maintaining consistency.

Content Creation Simplified Session Goal

Now, this is important: Our goal was to equip Amy with a content creation system that promotes consistency. Through rapid-fire questions, we uncovered that Amy's primary platform was social media, yet she lacked foundational content like blogs or podcasts, something she aspired to develop.

Amy's need for a visual and accountable system was evident. She expressed a desire for a checklist-based approach to manage her podcast creation and social media content. This approach not only aids in organization but also in repurposing content across platforms, maximizing reach and engagement.

Here’s the interesting part: The solution for Amy—and potentially for you—lies in understanding personal motivation and overcoming roadblocks. Distractions, technical challenges, and self-doubt often hinder content creators. Amy's case highlighted the importance of structure, accountability, and a tailored project management tool, like Trello or MeisterTask, to navigate these obstacles.

Michele Duwe from Miss Task | Peek Inside A Content Creation Simplified Session with Amy Rolfs

Content Pillars

Focusing on content pillars such as nutrition, exercise, and self-care, we aimed to simplify the content creation process. By establishing clear pillars and utilizing a project management tool specific to Amy's visual preference, we crafted a system that encourages consistency without overwhelming her schedule.

Book A 1-Hour Virtual Session

Discover the Secret to Effortless Content Creation –

From Overwhelmed to Thriving: Your Content Creation Simplified Journey Starts Here!

It’s Time to Wrap This Up

To sum up, consistency in content creation doesn't have to be a daunting task. By identifying your struggles, leveraging the right tools, and adopting a structured yet flexible approach, you can simplify your content creation process. Whether you're a health coach like Amy or an entrepreneur in a different field, the key is to find a system that resonates with you and your workflow.

For those inspired by Amy's journey or seeking to streamline their own content creation, remember: that simplicity and consistency are within reach. It's about finding the right system, staying motivated, and overcoming the difficult hurdles along the way. 

If you're ready to simplify your content creation process, consider booking a session to develop your customized content system.

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