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Streamlined Black Friday Plan & Content System

Streamlined Black Friday Plan & Content System

Miss Task Blog On How To Black Friday Plan For Your Online Business

In the world of online entrepreneurship, Black Friday promotions offer a fantastic opportunity for an end-of-the-year cash injection. I’m guessing you’ll agree it is nice right around the holidays. But when you offer one on one services, is it possible? Why not? This is the perfect opportunity to try out something new and expand your product offerings. However, you want to take a bit of time to plan and prepare to make sure you’re giving the idea the chance to succeed. As a busy business owner, you understand the importance of efficiency. This week, I’d like to walk you through simple and actionable steps to ensure you're well-prepared for Black Friday without the last-minute chaos.

Work With What You Already Have

Why think about Black Friday in August when this goes live? It is about three months away; you’ll need that time to plan and prepare for the holiday sales season. You’ll want a content strategy leading up to your Black Friday promotion.

I’m curious what have you created that you could repurpose into a mini course or digital product? One thing I’ve found with heart-centered online coaches, they give and give and give. That’s what makes you special and amazing at what you do.

Do you have a Facebook Group? If so, any lives that could be pulled together into a digital course? How about those endless workbooks you’ve created? Can they be freshened up and enhanced to create a digital product?

Take a bit of time to look at all you have done, scroll through your free offer folder, your FaceBook group, or where you hang out with your community to add value.

It would be better to think about what you have already done instead of panicking. I don't have time to create something from scratch right now.

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Black Friday Plan: Define Your Goals

Before diving into the promotional frenzy, take a moment to define your goals. What do you want to achieve with your Black Friday promotions? Whether it's increasing revenue, attracting new customers, or launching new products, having clear objectives will guide your efforts.

What is the revenue target goal for this year? Are you on track to hit your revenue goal? How far off are you, or will this be icing on the cake for your online business? 

With this in mind, how do you envision your revenue for Q4 this year?

Now set your good, better, best goals. To explain, the good goal is the very minimum that you’d like to bring in for your revenue goals. Next, set your better goal; you’d be really happy with ___. 

Ultimately, what is your dancing in the streets goal? You know, I have no words. I’m in shock and awe that I reached that number, the best goal ever that drops you to your knees, thanking God for his goodness.

What Is Your Budget For Your Black Friday Plan? 

Are you able to do this without spending any additional money? Well, that would be amazing, but is it realistic? This will likely be guided by the goals that you’ve set for the promotion. Therefore, the next step to think about is, what is your budget?

Consider ad spend or short-term contract help to bring your Black Friday promotional plan to life. 

Do you want to invest in a few ads now to build up and warm your list prior to your Black Friday event? If that is the case, how much do you want to invest in your ad spend? Set your budget for ads if you are familiar with them already. 

Where would you like additional assistance? Are you going to need help creating the landing page, email funnels, and ads, as well as managing them? You may not be able to do this on your own, nor will your current team be able to help you. It may be necessary to hire specialized assistance for the best results. 

Did you figure out what you’ll want to promote? 

Did you determine if you’ll need to create something new? Were you able to pinpoint content to repurpose into your Black Friday offer? 

Will it be a course? Possibly a special one-on-one coaching package? Would you like to create a new Mastermind for the upcoming year? 

What is your Black Friday Special? 

Are you going to have the biggest blowout deal of the year? 

Or, tiered pricing, the more they spend, the more they save. 

Maybe Buy One Get One-Half Off? 

Then again, you might have a special high ticket offer that you make available only during the holiday season.

Maybe you’re planning to increase your rates in the upcoming year and you’re going to allow your clients to lock in pricing before the increase. 

Now For The Best Part, The Black Friday Plan

Grab a piece of paper and pen so that you can do a mind sweep or a mind map of all that needs to be done or created to bring your Black Friday promotion. Don’t worry about it; keep it simple and minimal. No need to go overboard with your plan. In order to give you a little jump start, here are the things to consider:

  • Create a Promotional Calendar
  • Identify Promotion Channels
  • Plan Content Strategy
  • Prepare Promotional Materials:
    • Graphics
  • Landing Page Design and Copy
  • Pre-Black Friday Email Sequence
  • Purchase Email Sequence
  • VIP Email Sequence for current customers
  • Early Bird Offers
  • Shopping Cart
  • Onboarding
  • Offboarding

That’s just what I’m coming up with off the top of my head. 

Today is a great day to create a plan. 

Book A 1-Hour Virtual Session

Discover the Secret to Effortless Content Creation –

From Overwhelmed to Thriving: Your Content Creation Simplified Journey Starts Here!

It’s Time to Wrap This Up So That You Can Get To Your Black Friday Plan

By following these steps, you're well on your way to a successful Black Friday promotion. 

Remember, meticulous planning and strategic execution will set you apart from the last-minute chaos. As a dedicated business owner, you have the power to make this Black Friday your most successful one yet. Start early, stay consistent, and watch your efforts pay off.

You guys, guess what once this is all planned out it can be your Black Friday Workflow to reuse and refresh each year. Be sure to schedule time after the sale for a debrief with your team and contractors to capture all the information while it is fresh in your heads. This will be one more item to add to your content system for growth. 

Thank you so much for your time, I appreciate you and I hope you have a wonderful week. 

Black Friday Google Sheet Plan

Planning not your thing? No worries, I've got you!

Here is a Google Sheet Black Friday Project Plan for only $47!

I can guarantee $47 is less expensive than your hourly rate. How long would it take you to create a project plan? Just curious.

Feeling Disorganized and Overwhelmed? Blueprint to Efficiency

Feeling Disorganized and Overwhelmed? Blueprint to Efficiency

red hair young lady writing Tired of Feeling Overwhelmed? Discover Proven Productivity Strategies for Online Entrepreneurs. Get Started Now!

If you often find yourself feeling disorganized and overwhelmed in your business, it may be time to implement a productivity strategy. You can regain control and improve your efficiency by creating a system and structure for your tasks and responsibilities. I’m curious, friend. Do you want to explore different strategies and techniques to help you overcome the feeling of being overwhelmed and bring order to your business?

You feel like you're stuck chasing an impossible dream; every day, you turn off your computer feeling disorganized and overwhelmed. What if you're not chasing an impossible dream? What if you give yourself a road map to achieve the possible?

Everything is doable when you take the right action toward your dream.

Take my hand, sister. It's time to figure out how to stop being stuck, disorganized, and overwhelmed in your online business.

Here are the productivity strategies I use to keep the day from spinning out of control. Let's be honest; it happens to us all. You're not alone.

Tools & Tips: Strategies for Those Feeling Disorganized and Overwhelmed

Write it all down, everything that you do during your business hours. Stay with me here; track what you're doing during your work blocks. Now, I know what you're thinking; yes, it is time-consuming to write down everything you do in a day, and it is very beneficial to see where you're losing time.

This is not a fancy system. Grab a piece of paper and record your time and what you're doing.

You'll be amazed at how much time you spend in the ladies' room. Or the amount of time that you mindlessly waste on social media.

If you want to track your time electronically, Toggl is a great option. I'm tracking my time as I write this post with Toggl. What makes it easy is a Chrome extension.

Toggl for time tracking: https://toggl.com/

Plan Your Week

And now you're thinking, nope, not going to happen, Michele. I'm a fly-by-the-seat person, not a fan of structure, and I crave flexibility in my schedule. That's the perk of being an online business owner.

The solution is simple. Instead of coming up with an hour-by-hour schedule, what if you picked the top one to three things you wanted to do by the end of the week?

At the beginning of the week, you should break down those big tasks into small actions you can do quickly without much effort. If you take small actions daily, by the end of the week, you will be able to check off a lot of big things.

If you do not have specific things you want to accomplish and spin your wheels stuck from lack of clarity. I'm guessing this is when you're feeling disorganized and overwhelmed as a business owner.

Figure out how much working time you'll have to limit feeling disorganized and overwhelmed

Now, this is an essential time block all your meetings and appointments for the week. After you have blocked prior commitments on your calendar, set aside time to focus on operations, client work, and project planning.

You and I know that unexpected things come up; therefore, this isn't a detailed breakdown of the exact actions. Instead, you're creating space in your weekly schedule to work around established time commitments. Spend five to ten minutes mapping out your week.

Make Life Easier

As a bonus, plan out your meals for the week and create a shopping list. Not sure about you, but do you know what caused my feeling disorganized and overwhelmed? One simple and reasonable question is “Mom, what's for dinner?” Do you want to get ahead of this question too, but struggle with meal planning? I'd suggest the cookbook Cook Once, Eat All Week. https://fedandfit.com/cook-once-eat-all-week/

Oh, girlfriend, meal planning has been a game-changer for me.

This cookbook sparked my desire to create my own eight-week meal plan in Notion. If you're new to meal planning, Cook Once, Eat All Week lays out all the meal prep to put the meal together in under 15 minutes during the evenings. When you're short on time this is a blessing.

As a bonus time saver, the mess is made during the prep day, so my kitchen is super easy to clean during the week.

Tackling Time Management: Solutions for Feeling Disorganized and Overwhelmed

Do you want to know the easiest way to tackle time management? By planning your day the day before. 

Block time at the end of each day to plan out the following day; this can be rolled up in your ‘wrap up the day' time block. Start by blocking out any meetings that have popped up since you planned your week.

Time Blocking

Time blocking keeps like items together. The tasks include writing blog posts, creating social media content, client work, and meetings. This allows you to put a time limit on these otherwise time-consuming tasks.

Set up a full day or time block for certain hours each day in your weekly schedule.

Let me guess, now you're wondering how long to block.

Double The Time For A Task

If you have no idea how long a task will take, always double the time you think it will require. If writing your next blog post takes 30 minutes, schedule an hour.

Attach Time to Each Task on Your List

Make a list of your tasks for the day and estimate the time it will take them to complete.

If you have 20 things on your to-do list, and they all take 30 minutes to accomplish, that is ten hours. In other words, it's ten hours of solid work without breaks.

Setting time in a time block will help you manage your time and eliminate feeling disorganized and overwhelmed.

If you still have over half the items on your list at the end of the day, you'll leave feeling like the day owned you. Or worse yet, you'll push through and try to finish it.

Make sure you set yourself up for success.

030 | Feeling Disorganized and Overwhelmed in Your Business? Discover the Path to Productivity!

Do A Time Audit

This is different from the above, but you can do it the same way. If you have no idea how much time you spend doing work, it will be difficult to manage your time.
For a week or two, record the time you spend and the items you work on. This can be done by looking at the clock or using Toggl.

Buffer Time

In addition, your day should include buffer time; you may also hear me call it a fire block. Why is that? Well, you can't sit at your desk all day. You'll need to get up to move your body. 

Do not overbook yourself. Leave a minimum of 5 minutes between each time block.

In addition, add an hour of buffer time for those urgent, critical things that need to be handled ASAP. Buffer time allows you to plan for the unknown so that you do not cause a further time leak.

 

Know Your Personal Limits

We all have personal limits on how long we can focus, and friend this can vary depending on the time of the day.
In the morning, I can focus on 50-minute sprints with a ten-minute stretch break in between.

In the afternoon, my focus personal focus limit drops to 25 minutes with a 5-minute break.

Figure out what your personal focus limits are. Keep in mind it could be different depending on the time of day.

You can also keep a journal of how effective you were at certain times of the month so that you can see when you're most focused.

Productivity Hacks to Combat Feeling Disorganized and Overwhelmed

Use the Pomodoro Method. Google it, or here is the Wiki Page for information.

I've used an app called Tide on my phone for the Pomodoro Method (which is in Do Not Disturb BTW) with the sound of a cafe. Also, my Mac has the Flow app for this same thing. If you work really well from a coffee shop, try using Coffitivity on your desktop. Here is a link to a blurb about coffee shop ambient sounds and productivity.

Commit To Your Business

Earlier, I wrote a post on committing to one project at a time. I used the example that you wouldn't stop running one marathon to run another marathon. Er, that's crazy talk. (Check that post out here.)

The same concept holds true for your business or project commitments.

If you commit to releasing a new offering, don't work on your new offer and refresh your website at the same time.

The focus will be divided, and it will take twice as long. Focus on one race at a time until you cross the finish line.

Remove Distractions

Set your phone to do not disturb while you are in your time block. Schedule time to respond to phone calls and read emails.

For the love ~ do not leave your email open all dang day. Nothing derails productivity like email. Amiright?

Remember, email is not your to-do list. Answering your email isn't committing to your business. Before you even get started with OMGoodness, I can't do that; my clients need a response.

Yes, I agree that you need to respond to your clients' emails. Last time I checked, metals were not being given out to the fastest email responders. Boundaries, people. If you do not set them, someone will set them for you. Trust me you'll not succeed with someone else's boundaries.

Set a response time expectation for your clients. In your business policies, you should clarify this for your clients in your Welcome Packet.

One of my favorite mantras is: Your poor planning does not constitute my emergency. I've said this and lived by it for years.

Learn what should be taken off your plate

Have you heard of the Eisenhower method or decision matrix? It assigns importance to your tasks. This will help you figure out your weekly schedule.

They are either

  • Important and Urgent
  • Important but Not Urgent
  • Urgent but Not Important
  • Not Urgent and Not Important

Important and Urgent

Do This – If the task is both important and urgent, do this. This is why you have buffer time in your calendar. Furthermore, it should also be an income-generating task for the business owner. This can only be done or handled by you.

Important but Not Urgent

This should be scheduled on your calendar to get done.

Urgent but Not Important

These items should be delegated to someone else to do. You begin to hand over these tasks to a virtual assistant if you've been considering hiring one.

Not Urgent and Not Important

Delete it, cross it off. If it's not urgent and not important to your business growth why would you spend time doing this?

If you'd like to read more about the Eisenhower method, here is an article by James Clear with more information. Give it a quick read.

How to be More Productive and Eliminate Time Wasting Activities by Using the “Eisenhower Box”

Book A 1-Hour Virtual Session

Discover the Secret to Effortless Content Creation –

From Overwhelmed to Thriving: Your Content Creation Simplified Journey Starts Here!

Wow, this was a long one; let's wrap it up with a quick recap:

  • Start tracking your day
  • Plan your week and day ahead of time
  • Time block your weekly schedule or calendar
  • Double the time you think it will take
  • Attached time to everything on your to-do list
  • Audit your time
  • Add buffer time to your daily and weekly schedule
  • Figure out your focus time
  • Commit to one project at a time
  • Remove distractions
  • Try the Eisenhower method to figure out what you should do immediately, what you should schedule, what you should delegate, and what you should delete.

I'm going to let you in on a little secret, if you do these things repeatedly every week, you'll have a planning SYSTEM. See how simple a system can be created. 

Thank you so much for reading, I appreciate you and I hope you have a wonderful week. 

From Good to Great: Midyear Review Boosts Your Online Business

From Good to Great: Midyear Review Boosts Your Online Business

Taking charge of your online empire a midyear review

Oh my goodness, online business owner, can you believe how important it is to stay ahead of the curve? I mean, seriously, taking the time to evaluate your progress and make necessary adjustments can be the difference between a good year and a great one. That's where a midyear review comes in. It allows you to take a step back, evaluate where you’ve been, and if you’re on track to hit your goals. It's like your secret weapon to success.

How can a midyear review benefit you? 

First off, improved decision-making. When you take the time to evaluate your business's performance, you can identify areas that need improvement and make informed decisions about your online strategy. It's all about analyzing your strengths and weaknesses and then making adjustments to reach your annual goals.

Next up, increased productivity. 

By evaluating your progress and performance, you can pinpoint areas of your business that are not doing great and make the necessary adjustments. This will ultimately make you more productive and efficient in the long run. Who doesn't want that?

 

And let's not forget about better financial management. 

A midyear review is a perfect opportunity to review your financials and see where you can save money or increase revenue. It's all about making those informed decisions and staying on track to meet your financial goals.

How to conduct a midyear review. 

Midyear reviews are something that I work through with my clients as an online business manager. I want to share with you key questions to ask yourself at midyear to gauge if you are on track to reach your goals. Be sure to get your hands on the free Mid-Year Review Download! 

Now that you know a few of the benefits, let's chat about how to conduct a midyear review. 

First things first, set aside some dedicated time for the review. Now, this is important; please schedule time for a mid-year review. It is up to you to honor your desire to achieve your goals. 

A mid-year review will not magically happen if you’re not mindfully setting aside time.

Block off a few hours on your calendar and make sure you won't be interrupted. This is your time to focus and give the review your full attention. Hey, book yourself an Air B&B and make it a business retreat, if that’s possible.

EP-024-Miss Task-Midyear-Review-Leve -Up-Your-Online-Business

Celebrate your Accomplishments

With the hustle and bustle of running your business and always striving for the next thing, accomplishments don’t always get the celebration they deserve. Take a few minutes to celebrate what you’ve accomplished thus far; goal achievement takes discipline. Big or small, don’t overlook what you’ve achieved so far this year. They all add up to success. 

The first question to ask yourself mid-year is: 

What am I celebrating in my life and as an entrepreneur? 

Look Back to Move Forward

It's time to reflect on how the year is going for your business. This is done by looking at your numbers. They do tell a story of your success and what may need a little TLC. 

Analyze your business's performance. Take a look at your sales data, website traffic, and social media engagement. Look for trends, patterns, and areas of growth or decline. This will give you a clear picture of how your business is doing so far.

From there, identify areas for improvement. Take note of the areas that are not performing as well as you'd like and try to understand why.

Are there any changes you can make to your system that might improve these areas? It's all about finding those opportunities for growth and making the necessary adjustments.

Evaluate Your Goals

Are you still on track to achieve the goals that you set at the beginning of the year? Also, ask yourself if those goals are still relevant to you and your business now. 

With a clear understanding of your business's performance and areas requiring more attention, it's time to set new or readjust the current goals. 

Traditional goal setting uses the SMART acronym. During my coach certification, we studied the version of the SMART acronym modified in the field of NLP. They have a bit of a spin to set achievable outcomes. To be the most successful, make sure your goals are: 

  • S – Specific, Simple, See Yourself Achieving The Goal
  • M – Measurable and Meaningful to You
  • A – As if Now, Achievable, Attainable, Actionable, All Areas of Your Life
  • R – Realistic, Responsible
  • T – Timed, Time-Bound, Toward What You Want

This will ensure that you're setting yourself up for success and have a clear direction moving forward.

Book A 1-Hour Virtual Session

Discover the Secret to Effortless Content Creation –

From Overwhelmed to Thriving: Your Content Creation Simplified Journey Starts Here!

​And You Must Take Midyear Review Action

Once you've completed your midyear review, it's time to take action. Prioritize your goals based on your review, develop an action plan, and break down your goals into smaller, actionable steps. And remember, if you need help, don't hesitate to ask for it. You can hire freelancers, consultants, or employees to support you in achieving your goals and taking your business to the next level.

Time to Wrap This Up

Ongoing review and evaluation are vital for business growth. A midyear review is a powerful tool that allows you to analyze your progress, make informed decisions, and optimize your approach. So, online business owner, let's make this year not just good but absolutely great. It's time to take action and achieve those goals!

What to read more articles on midyear reviews? Check out this blog posts: 

https://misstask.com/mid-year-review-questions/

https://misstask.com/mid-year-review/

Are You Ready to Supercharge Your Business's Success in the Second Half of the Year?

As a health and wellness coach, you've poured your heart and soul into your business, but are you truly on track to achieve your goals?

The mid-year mark is the perfect time to pause, reflect, and realign your strategies to ensure you finish the year stronger than ever.

Don't let the year pass by without taking a purposeful pause to assess your progress and make necessary adjustments.

Opt-in now and gain instant access to the Mid-Year Review Workbook, your essential tool for ensuring a successful and fulfilling year.

Text On Image "Mid-Year Review Workbook" with an online business owner in her work-from-home office