Online Entrepreneur Stop Switching Your Offer

Online Entrepreneur Stop Switching Your Offer

by | Online Business

What do you do when something is not working in your online business? For example, let's say you have a launch on a new course that you've created or a done-for-you service that you offer, and it's not doing as well as you’d like, you're completely hearing crickets. Now, this is important. I'm going to tell you to stop switching your offer when something doesn't work for you, the first time.

For the love, Stop Switching Your Offer

Stop switching your offer when it doesn't work the first time, instead take that feedback and use it to launch the offer better than next time.
Stick with me here, because we only become good at something when we keep trying, tweaking, and offer it over and over again. While taking that feedback from the launch and improving upon it.

Figure Out Why

Now, I know what you’re thinking, it's not working, absolutely no one was interested in your offer, it will be much easier to start all over again.

That’s not true stop switching your offer. After each launch, you should debrief and look at the feedback and tweak it to generate interest.

I’m guessing you took care in selecting your offer in the beginning. You’re offering a course or service that you love right?

Launching something new can be a challenge, don’t give up after one attempt because you're going to become better and better and better every single time you launch your offer.

This is not groundbreaking we become good at things, and an expert at things that we keep doing over and over and over again.

It all boils down to this stop switching your offer. That will be even more confusing to your audience.

Stop Switching Your Offer

Believe it or not

Do you still not believe me? Well, you need to think about this, our natural instinct is to keep trying, even when it doesn't feel like it works the first time.

Here's a prime example for any parents out there.

Think back to when your children were babies, and they were starting to walk and talk did they get it the first time? No!

But, here’s the thing they kept trying, they didn't stop, they kept trying until they actually mastered walking and talking.

And that’s what I mean that tells us that our natural instinct is to keep trying, even when it doesn't work the first time.

Only a few

I’d like to point out it is only in a few situations that I would say, Oh, hold on sister, maybe you need to stop that.

Those are the situation that could be physically harming you, emotionally, or mentally, that would be the only situation where I would tell you to stop.

In Online Business

Here is the thing in your online business when it doesn't work the first time around, that is just feedback that you can use to make it better than next time around.

So at your next launch, you will know that you need to do X, Y, and Z instead of A, B, and C.

I’ll say it again you only become an expert when you keep doing it, meaning stop switching your offer.

When you take your launch debrief information and use that feedback you will do even better than next time.

Your Desire

Let me point out that desire to switch or to stop. That's your brain trying to pull you back into comfort.

What most people don’t realize when you're pushing yourself outside your comfort zone you do not feel safe, it’s scary and your brain is going to keep you safe every single time.

But that's okay because the more and more you do it, the better and better you'll get the more comfortable and the safer and safer you'll feel as you're launching your offer.

Today, I encourage you to stop switching and keep on with your offer and take that feedback and make it better.

Stop Switching Your Offer

✁ Just a Snippet

Here is just a snippet of the important points, you know for the skimmer in you. 🤪

  • Stop switching your offer when something didn't work for you the first time.
  • We only become good at something when we keep trying to do it and improve upon it
  • Our natural instinct IS to keep trying even when it doesn't work the first time.
    Here is something I'd like you to think about. Does a baby give up on walking when they fall down the first time, no they keep trying until they master walking! That tells you our natural instinct is to keep trying even when it doesn't work the first time. Only in a few situations would I tell you to hold up on trying, that would be if it is harmful to you physically, emotional,ly or mentally to keep going then stop it. But, that's very different than
  • When it doesn't work the first time that's just feedback to use to make it better the next time around. We only become an expert when we keep doing and use the feedback to do it better the next time.
  • You may be switching because your brain is trying to pull you back to comfortable
 

How to reduce decision fatigue for online business owners

How to reduce decision fatigue for online business owners

by | Online Business

All those tiny decisions that you’re making every day add up to cause decision fatigue. If you can relate to this business owner, here is how you win the daily battle to reduce decision fatigue.

Its lot

As a small business owner, one thing is undoubtedly true: making many decisions throughout the day. Am I right when I say lots of decisions?

The funny thing is you may not even notice that it at the beginning of your day, but one thing is sure, you're constantly making decisions.

How do you reduce decision fatigue?

What I want you to do is take a step back when a decision pops up.

Ask this simple question. Do I have to make this decision right now? What I mean, if you were to put off the decision until tomorrow, what would happen? If it would cause you a tremendous amount of extra stress and work. Go ahead and make the decision.

Now, this is important; if nothing significant is affected by putting off the decision until tomorrow, wait until tomorrow. Okay, easy, right? Maybe, maybe not.

The solution is simple if the answer is it can wait until tomorrow, put it on your decision log, or your decision parking lot, whatever you would like to call it.

Along with a due date

But wait, there’s more along with adding the decision to the log, also put a due date.

Let me break this down for you. This date should NOT be the nice to have due date but the absolute deadline, the hard deadline when things will start to explode in your online business due date.

Decision Blocking

You must be wondering why do we do this? 

When you capture all the decisions on a log, it gets all those decisions in one spot. 

This is the magic part, you can go through and make all the decisions at one time. 

You guessed it’s time blocking for decision-making. This is the key to reduce decision fatigue. 

Now, this is important your decision log may be electronic, on paper, in your planner, or a decision block on your calendar with all the decisions you need to make that day. 

Here’s the bottom line, it must fit into your work style for the decision log to be effective. 

Trigger Your Decision Log

If you’re anything like me, you’ll need a trigger to remind you of this new process. Here’s how you solve this put a little post-it note reminder on your computer monitor.

On the post-it write the specific question, Does this decision need to be made right now? 

The post-it and question become a trigger to your brain until the new process becomes a habit and you love your decision log. This simple process will reduce decision fatigue. 

Win The Daily Decision-Making Battle  

When you get into the habit of asking yourself, does this decision need to be made right now? 

When you put those decisions on your log and time block your decision for when your brain is freshest, that is when you win the daily decision-making battle and reduce decision fatigue.  

With a process for handling decisions as they pop up throughout the day, it allows space for creativity in your business. 

Is that something you’d like for your business? 

I hope that this was beneficial. I appreciate you and I hope you have a wonderful day

​

l

Little Side Note

Ready to go down a rabbit hole regarding Decision Fatigue? Let me help you, here is an article by James Clear How Willpower Works: How to Avoid Bad Decisions – You're Welcome (; 

✁ Just a Snippet

Here is just a snippet of the important points you know for the skimmer in you. 🤪

  • As a small business owner, one thing is certainly true, you are making a lot of decisions throughout the day.
  • Reduce decision fatigue by asking this one simple question. Do I have to make this decision right now?
  • The solution is simple if the answer is it can wait until tomorrow, put it on your decision log.
  • Assign a due date to the decision.
  • Start decision blocking to reduce decision fatigue, it's time blocking for your decision-making.
  • Trigger this new habit with a post-it note on your computer monitor.
  • When you put those decisions on your log and time block your decision for when your brain is freshest, that is when you win the daily decision-making battle and reduce decision fatigue.
Does even a simple decision feel hard? Hello Decision Fatigue.
 

Four Questions When You’re Too Busy As An Online Business Owner

Four Questions When You’re Too Busy As An Online Business Owner

by | Planning-Organization-Productivity

I get it. Being ‘too busy' does not serve yourself, your family, or your clients. This constant state of hustle may even be getting in the way of you growing our online business. Say what!

Friend, I've got good news, you can totally fix busy. Pause this video, grab your to-do list, maybe a cup of coffee and let's work through your task list together.

​

The first question: Does this really need to be done?

If the answer is Yes – you need to figure out when? Now or Later? 

Our to-do list can very easily become a want-to-do list.

We fill it with all our brilliant ideas, things we are thinking about, but haven't made a decision on. 

Those are not actually tasks that need to be done. That’s great news for Online Business Owners! 

Those don’t need to be done at all – they are ideas, maybes, or “wouldn’t it be nice ifs”. 

They are things you’re thinking about, but that you haven’t actually made a firm decision on yet. Ideas are not to-dos – create a separate list for your ideas and get those things off your to-do list!

Four Questions When You’re Too Busy As An Online Business Owner

​Take Action Now: 

Look at your list mark any task that is an idea add it to your Someday/Maybes or Ideas list and get it off the to-do list. You can highlight it a different color or draw a little icon next to the task. Once you have marked these move them from your task list to your Someday/Maybes or Idea List We have it captures and we know where to go to look for it. 

Looking at the list again what tasks are actually more of a decision? Add that to your decision log or Decision Parking Lot. 

If you don't have a decision log, create one today. Schedule time in your calendar daily to go through the decision log when your mind is fresh – not at the end of the day when you're in decision fatigue. Here is a blog regarding Decision Fatigue. 

Don’t need to be done NOW

Don’t need to be done NOW – if you aren’t strategic about planning ahead, then as a default everything on your to-do list feels like it needs to be done NOW. 

Take Action Now: 

Work through each item and ask yourself – when does this really need to be done? Could it be put off until next week? Maybe even next month or next quarter? Take your list and put realistic due dates beside each item. 

(As an OBM I always start by creating a plan for my clients, so that we can be clear on realistic timelines and not feel like it all needs to be done ‘now!’)

After answering this question, you should be left with a list of things that are due in the next week or so – and a list of things that aren’t due yet (or are ideas and are no longer on the list!)

Question Two is “Do I need to be the one to do this?”

If you are like most business owners I know, as a default you feel like you must do everything. You are good at what you do. You are used to being the one to get it all done, but now things are starting to fall behind and slip through the cracks.

Run through your list again and ask yourself – could someone else do this for me? 

Be aware of the following when you answer:

“Well yes, someone else could do this for me but I’m the only one here so I have to”

 If you don’t have anyone working with you right now this could be true, and you also have the power to change that. Growth dictates that you will need to hire help at some point – when you do it is up to you.

“But no one can do it as well as me – so I have to be the one to do it” 

 You may be surprised to hear this but that is just a story you’re telling yourself because you’re about to up-level and that will push you outside your comfort zone. 

Holding on to the belief that no one can do it as well as you is a dangerous spot to get stuck in because as long as you believe it to be true, it is… and it could be your biggest barrier to growth.

When I find myself saying this, I step back and say “That’s not true.” I begin to list reasons why it’s not true to get myself out of the story.

When you hear yourself say “no one can do it as well as me” 

Simply respond “That's not true, I can easily train another person to be as good as me or find someone who does it already and bring them on board.” 

(As an OBM I work with my clients to ‘download’ everything from their brain into documented processes so that we can confidently start delegating.)*

The goal is simple, get things off your plate that others can do. If you do not have a team yet, get creative and figure out a plan for how you can get support.

This second question can be a doozy as it brings up all kinds of stuff – it might make your inner control freak have a bit of a fit. Trust me when I say, getting things off your task list so you can focus on the things that ONLY you can do is the light at the end of the busy tunnel.

If you go through your list and still have your name beside every task, let’s talk. An outside eye can often see what you can’t. Have you ever heard you can’t read the label from inside the bottle? 

Question Three: How can I create more space?

At this point, you should have a realistic list of what needs to be done in the next week or so. Now you want to ensure you have space and time to get it done. Here are two of my favorite tips:

Plan ahead –book the time in your schedule to get stuff done. You might book specific tasks, or you block schedule time on your calendar for like tasks such as writing time, client time. Really we want the tasks on your calendar to be things that ONLY you can do.

Set boundaries – distraction is the death of productivity. Be it team, clients, family, or social media – every time you get distracted it takes you off track, and for many people, it happens all day long! Close your door. Shut your inbox. Turn off your notifications. Let people know when you aren’t available and when you are. And get really good at saying no (because they will test your boundaries!) 

Amy Porterfield calls this her Tiger Time. Listen to Amy talk about Tiger Time on her Online Marketing Made Easy Podcast. 

Question Four: Do I need to renegotiate any deadlines?

If you are genuinely in over your head and can’t get everything done, then you need to revise your deadlines with clients, team members, or whoever may be waiting on you. 

I get that this sucks, and you may hate having to do it, but it’s better to own up to something ahead of time vs. having people get upset with you because they are waiting/asking.

To simply say to someone, “Hey, I got in over my head here, and that’s on me. I won’t be able to get X to you until next Monday and wanted to let you know.” Yes, you might need to make concessions for being late if this affects their timelines.

Even if they are frustrated, people will respect you for stepping up and being real with what is going on – and quite often, they are OK with adjusted timelines if they know ahead of time.

The beauty of these four questions is that you can use them over and again. Work through this process every time you find yourself too busy, and ideally, you won’t need to anymore over time.

If you're in the too busy tunnel and having trouble getting out – let’s talk. It's time for you to see the light at the end of the busy tunnel. As an OBM, this is one of my specialty areas, and I’d be happy to hop on a call with you to identify five things that could come off your plate immediately.

​

l

Little Side Note

Here is a link to a Podcast Getting Things Done; David Allen explains the Someday/Maybe List on this episode. 

✁ Just a Snippet 

Here is just a snippet of the important points you know for the skimmer in you. 🤪

  • Being ‘too busy' does not serve yourself, your family, or your clients.
  • We fill it with all our brilliant ideas, things we are thinking about but haven't made a decision on. Those are not actually tasks that need to be done. 
  • Mark any task that is an idea, and we are going to add it to our Someday/Maybes or Ideas list and get it off the to-do list.
  • Create a decision log or decision parking lot.
  • You are holding on to the belief that no one can do it as well as you is a dangerous spot to get stuck in.
  • The goal is simple, get things off your plate that others can do.
  • Book the time in your schedule to get stuff done.
  • Distraction is the death of productivity.
  • You may need to revise your deadlines with clients, team members, or whoever may be waiting on you.