Digital Content Organization Made Simple for Online Business

Digital Content Organization Made Simple for Online Business

Digital-Content-Organization-Blog-Miss-Task

Do you cringe at the thought of looking for digital files? I think you’ll agree with me when I say searching for digital files is very frustrating and time-consuming. Instead of wasting your valuable time searching for digital files, let’s instead set time aside for easy digital content organization. Come on; it will be fun. 

What is Digital Content

You may be wondering, may not but just in case, let’s cover what digital content is. 

All in all, digital content refers to any content available in a digital format; simple enough, am I right? 

I’m guessing your mind is rattling off all the different types of digital content that you have in our coaching business, all the files of articles, images, audio, video, and anything else you may have saved in the cloud. 

I think you’ll agree with me when I say digital content is very valuable to your coaching business. 

Digital Content Process

It’s funny, how many coaches I’ve seen struggle to find digital content in their coaching business. To the point that it’s one of the biggest challenges, they face when it comes to time consumption.

Often they didn’t anticipate how quickly their business would grow, having a good process put in place for the digital content organization wasn’t even a thought. 

All of a sudden, it because a huge problem trying to find digital content without having to search through many poorly named files. 

That’s why it doesn’t matter if your coaching business is just getting started. Having a digital content organization process is essential.

Strategies for Organizing Digital Content

There are a few different ways to organize digital content, depending on your needs and preferences. Here are a few strategies you might consider:

  1. Create a filing system: One simple way to organize digital content is to create a folder structure on your computer. You can create folders for different categories or projects and store your digital content in the appropriate folders.
  2. Use tagging or labeling: Tagging or labeling your digital content can make it easier to find and access later. For example, you might tag a photo with relevant keywords, such as “podcast episode (number)” or “client reference,” so that you can quickly find it when you search for those terms.
  3. Use cloud storage: Cloud storage services such as Google Drive, Dropbox, and OneDrive allow you to store and organize your digital content in the cloud, which means you can access it from any device with an internet connection.
  4. Use a note-taking app: Note-taking apps such as Evernote, OneNote and Notion (this is the one I use) allow you to create and organize notes, lists, and other digital content in a single place. These apps often include features such as tagging, search, and the ability to attach files and links to your notes.
  5. Use a task management system such as Asana to keep track of digital files are they relate to your projects. 
Digital-Content-Organization-Blog-Miss-Task

Here are some tips for organizing digital content:

  1. Create a folder structure: Create a hierarchy of folders to organize your files. For example, you could create a lead generation folder for all your lead magnets, blog posts, and podcasts and then create subfolders for different documents or media within that main folder. Here is an example of a lead generation folding system. 
    • Lead Generation
    • Lead Magnets
    • Core Content (i.e. blog, podcast)
    • Folders for each post or episode
    • Social Media
    • Content Planning
    • Website
    • Advertising
    • Testimonials
  2. Use descriptive and consistent file names: Make sure your file names accurately represent the content of your files. This will make it easier to find specific files when you need them. Here is an example of a naming system. 
    • Ep 001-Keyword
    • CC-23-01-Keyword ← This is my name for my weekly
    • core content. 
    • CC=Core Content
    • 23=Year Published
    • 01=Week In the Year it was published
    • Keyword=this is the target keyword for the post. 
  3. Use tags or labels: Use tags or labels to label your files with keywords or categories. This will make it easier to search for and find specific files later on. I label like this. 
    • LG=Lead Generation
    • CC=Core Content
    • YT=YouTube Content
    • CP=Content Planning
  4. Regularly review and clean up: Review your digital content and delete any unnecessary or outdated files. This will help you keep your digital space organized and reduce clutter. Schedule this annually. If you like to “Spring Clean,” do it then or at the end of the year to start the new year out fresh! 
  5. Use cloud storage: Consider using cloud storage to store and access your digital content. This will allow you to access your files from any device and make sharing files easier. Cloud storage is like Dropbox, Google Drive, or OneDrive.
  6. Use file synchronization tools: File synchronization tools like Dropbox, Google Drive, or OneDrive can help you keep your files organized across multiple devices. These tools automatically sync your files across all of your devices, so you can access the latest versions of your files no matter where you are.
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Little Side Note

Passwords another headache in your business? Use a password manager like LastPass to secure access to digital content and easily share passwords with your team members. No more searching for lost passwords.

I know that’s a lot to take in, but bear with me. This could be broken down into multiple chunks of time, or you can have it outsourced if you have the means. Digital files are the backbone of any online business. A good digital content process is necessary for the sanity of your team.

Thank you for your time. I appreciate you, and I hope you have a wonderful week. 

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4th Quarter Planning Tips for Entrepreneurs

4th Quarter Planning Tips for Entrepreneurs

Drum roll, please; hello, quarter-four! Oh my goodness, quarterly planning is one of my favorite things to do. Let’s go ahead and step through these essential 4th Quarter planning tips and, of course, a 3rd quarter review! Why are these days so important for your online business? Because what you focus on improves. Taking a few hours each quarter to review and plan for the upcoming quarter will get you out of the trenches and help you focus on growing your business.

Here is the perfect opportunity to download my quarterly planner if you'd like. It will walk you through this!

Schedule Time For 4th Quarter Planning

It’s funny; after working with multiple creatives, you’d think the shock factor would wear off. At any rate, the shock factor never seems to go away when I realize that not everyone loves to sit down and plan. Who knew?

If this is you waving your hand in the air like you just don’t care, hear me now. Please block time on your calendar. As if that’s not enough, you’ll need to show up and do the work for your business and plan your fourth quarter.

Equally, you must set aside enough time to review the previous quarter and plan your next quarter.

At a minimum, block off two hours on your CEO day to get this done, preferably before the end of the quarter. However, this can be done at any 90 Day increment.

Copy and paste the link for this blog into your calendar event; just saying. (:

Set the tone for fourth-quarter planning.

Now that you’re sitting down to plan grab a cup of coffee, water, or your drink of choice. Also, have a timer handy you’ll want that. If you don’t have a timer, simply Google the word timer, and one will pop up in the browser. Easy peasy.

With fall in full swing, my diffuser has lovely fall scents from Plant Therapy. Not an affiliate link, just a product that I use and love. Running my diffuser while planning is another thing that I do to set a pleasant tone. https://www.planttherapy.com/seasonal

Limit your distractions.

Before beginning, turn off all the distractions because it's time to focus on your online business. Let me elaborate, turn off your notifications, put your phone in do not disturb mode, and close all but your needed applications and extra browser windows.

Close all the open tabs that do not relate to your 4th quarter planning.

Start with Reflection

Now, this is important for your quarterly review and planning. Begin reflecting on where you’ve been in the past quarter. You need to look back to look forward.

I can almost hear you thinking, what the heck do I reflect on? No problem, I’ve got you.

What worked really well?

What are the areas of improvement?

Umm, total feedback – not doing that again!

Woohoo, review your win jar (in case no one has told you lately, YOU’RE AMAZING, just sayin’).

Did you achieve your goals last quarter? If not, why?

Are you on track to hit your yearly goals?

Think back over the previous quarter, the last month, the current year, and the entire length of time as an online entrepreneur.

Let's set the timer for five minutes, maybe ten minutes, whatever works for you. Be sure to grab your journal or notebook and get to writing.

Do a brain dump.

Stay with me now, I want you to do a mind sweep and get all of your thoughts that are distracting you out on that paper.

To begin with, this provides for a clear mind while you’re planning.

With a mind sweep, it lets your brain know that all your thoughts are in a safe place and you don't need to worry about them while we're moving forward in the quarterly review, and your next quarter planning.

Michele Duwe from Miss Task 4th Quarter Planning for Online Entrepreneurs

Revisit Your Yealy Vision

Moving on with our review, what's your vision? Pull that out and read it.

What if you do not have a vision? Now seems like a perfect time to write one out.

Does your vision feel in alignment with you still? Do you feel like, oh, yeah, that's my vision!
That's exactly where I'm going.

Is your vision that you created when you first started your business, is that where you’re still headed as you've matured as a business owner?

Bottom line, does your vision still feel in alignment with you? Great.

Now, I want you to write out your vision, what are your three-year and one-year visions?

If it's the same, beautiful. Write it out exactly the same and step into your future self that already is living the vision of your business.

Pause and set your timer for about five minutes.

What is your vision for the next 90 days? Pause and spend time tapping into your vision of how the next 90 days will go in your business.

What are your goals?

What are the goals that you want to achieve for the next quarter, the next six months, the next year, whatever it is, you can achieve them!

This is where I really want you to focus. What is your goal for the next quarter?

Now, this is important, what do you want to accomplish in the next quarter that will push you towards your one-year goal?

Here’s what I mean, ask yourself if what you want to accomplish in the next quarter will directly impact your one-year goal. Therefore, pushing your business toward your vision.

If it does, in this case, good job!

However, if not ask yourself, why am I trying to accomplish this goal when it is not in alignment with my vision?

As a follow-up question, would achieving this goal make you feel like you’re living your good life?

Get that timer going! You may want a bit more time for this one.

The next thing, what do you want more of in your life and business?

For example, would you be on cloud nine if you were to do this every day in your life and business? What is it? What do you want more of in your life and business? That's going to make you feel like this feels wonderful.

Now, it’s important to know what you want to do less in your life and business. The problem is there are things that you're doing that you don't need to be doing that drain your energy.

What are those? Go ahead and write them out. Here’s why that’s essential those draining tasks will be the items we look at potentially outsourcing to somebody else that would not find it draining.

And the best part is it will preserve your energy for the things that only you can do in your business as an entrepreneur.

Those tasks that are draining your energy and focus need to get off your plate if you have any hopes of growing your business to six figures.

What is that? What can you outsource?

Circling back to your goals, what would make you jump up and down with joy if you were to actually achieve them? What would that be?

Don’t forget what are your top three personal, financial, and business goals that you have for the next quarter.

Here’s how to filter your goals

Now, this is the kicker; this is the goal filtering question I ask my clients.

Read those goals you just wrote down for your life, business, and finance.

Looking at those goals and ask yourself, are you committed? Are you committed to those goals? By committing, are you willing to devote two hours a day to achieving those goals? If not, they are not meaningful to you.

Map out important dates

Time to pull out the calendar. What dates do you need to plan around?

Here’s what I mean, for me, my sister is getting married in November I’ll be out of the office for eight business days right before Black Friday. You guessed it; I’ll need to ensure my Black Friday campaigns are ready to go before I head out of the office.

Consider this when planning out how to reach your goal.

You’ll reverse engineer from the end date. You need to understand you’re runway. Having two weeks out of the office for a vacation will play a huge factor in getting stuff done.

Block all the time you’ll be out of the office. You can use stickers or wasabi tape in your paper planner to make it fun.

  • Vacation Days
  • Important Kid Events
  • Holidays
  • Launch Dates

Breakdown the Goal

Here’s how it works: for the goal to be a success, there must be a commitment to follow through.

This is plain and simple; you can hope to reach your goal all day. Here’s the bottom line, if you’re not committed to creating a plan, following through, and taking action, you will not have success. This is accountability, Friend!

Fortunately, a simple solution is breaking down the goal into a plan by figuring out who, what, and when.

Digging in and figuring out what needs to be done, who will get the work done, and when it needs to be done. You may need to figure out the where, too if it needs a physical location.

Business Pulse

The final thing is, what is your business pulse? What I mean, what are the numbers telling you about your business? Do you have a healthy, thriving business? Or do you have areas that need to be focused on in the next quarter?

Do that now if you’re not tracking your numbers weekly or monthly. What gets measured gets improved. Here are a few common stats.

  • Website Traffic
  • Email Subscribers
  • Engagement
  • Number of Clients

 

 

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Little Side Note

Because I 💙 planning I have a few articles pretty similar to this one. I'd still invite you to review them. 

Past YouTube: https://youtu.be/rOLIL6Vb8bY

Past Blog: 5 Elements in a Strategic Planning VIP Day

Highlights of how to plan your fourth quarter.

  • Looking back is the best way to move forward.
  • Are you still in alignment with your vision?
  • What are you actually committed to doing?
  • Add all the important out-of-office dates to your calendar
  • Create a plan and commit to your success
  • How do you know you’ve improved without having a business pulse with all your numbers?
  • Go get ’em, tiger! You’ve got this.
  • Schedule time on your calendar for your NEXT quarterly review and planning.

Stop believing that old story that you're not someone that likes to plan.

Do you have a recurring pattern of starting and stopping when you feel unsure, frustrated, and incapable of doing the things you want to do?

90-Day Plans Are Important Because: 

You figure out beforehand what needs to be done. No more deciding as you go.

You confidently step into the leader and CEO of your business. 

It creates a clear plan, vision, and goals for your business. No more second-guessing yourself. 

Download The Planning Workbook Today!

 

 

How do you prepare for a new amazing digital product launch?

How do you prepare for a new amazing digital product launch?

Let me ask do you find yourself scrambling to get all the action items and next steps done when it comes to a digital product launch? Well, you need to cancel your membership to the last-minute club, stop running around like a headless chicken and create a plan to allow for your smooth next digital product launch. Heck, maybe you’re a new online entrepreneur who has no clue and is wondering how you prepare for and launch a digital product. Make sure to grab the free digital product launch checklist!

Launching is a key part of your business as a blogger and online entrepreneur. If you’re ready to reduce the stress of your next launch, it’s time to create a launch plan.

Grab your favorite pen and notebook, and let’s prepare to launch a digital product.

Yup, a checklist will make your digital product launch easy.

It’s funny; anytime I start creating a plan, I begin the process by stating out loud, “Let this be easy.” Here’s the interesting thing: I can’t explain why, but the plan comes together quickly and easily when I do this.

One other quick tip, do this during your power hours. You know the hours in the day when you have the most creative juices and clear thinking.

A good digital product launch always keeps your dream client in mind.

Here’s the big secret, a good digital product launch must solve a problem for your dream client. In addition, it must address a problem for which they are actively looking for a solution.

Let me guess; you’ve heard it a million times. But have you actually really sat down to figure it out? Here’s my true confession, this is one that I kinda didn’t do when I started my online business.

The thought of narrowing down my focus was hard for me. One of my top five strengths in the strength finder is Includer. It feels very off to me to exclude people from anything. Hey, I still struggle with this.

In order to have a smooth and successful digital product launch, you need to understand the problem that your digital product is solving. If you do not feel and understand your client's pain, they will not know that you have the solution they have been praying for.

Get crystal clear on the solution your ideal client is praying for.

A new digital product launch requires a goal.

Undeniably when you launch a digital product, you must have a goal that you’re working to achieve. Set one big overall goal, such as the number of new enrollments or a revenue number. What do you want to achieve with your launch? In addition, set good, better, and best goals.

It’s okay to launch a product more than once.

Often time online entrepreneurs will launch a product once, and if it doesn’t go well, they will abandon the product and start something new. Be that as it may, I want to encourage you to try, try, and try again.

For one thing, it may be that you didn’t have your sales page copy clear about how your new product offer solves the problem for your dream client.

Being that, tweak one thing and try again. For those in the back, tweak only one thing at a time.

Future Product Launch

When thinking about it, consider what will happen after the launch.

A lot of stress and work goes into a repeated launch model in your business. You must consider how often you’d like to launch your digital product.

If you’re launching a new membership, will you always have your membership open to enroll?

Or will you have an open and close cart for your membership enrollment at specific times during the year?

With the launch of a new membership product, you may want to leave this open and let this be the thing you’re promoting on social media.

Additionally, set a target number of members; once you hit that number, your membership will go from always open to a waiting list for new enrollment periods.

Same with a new course, will this be evergreen after the launch, or will the doors be closed for a set amount of time?

How to prepare for a Digital Product Launch for Bloggers Launching A New Digital Product

Set the budget for your new digital product launch

Now, this is important launches are a numbers game. When you launch a new product, it’s necessary to have a warm audience. This warm audience will be from your email list and possibly social media.

If you want to bump up your warm audience, you will likely invest in ads before or during your pre-launch stage.

What is your total monthly budget for ads?

Will you need to hire a contractor to run ads for you?

What platforms will you run ads on? Where does your ideal client go to look for solutions? Pinterest, Instagram, Facebook?

How do you prepare to launch a digital product?

With a Launch Checklist.
The digital product launch checklist begins with all the big milestones that need to take place to create a smooth and stress-free launch.

Start with the end in mind and your goal. Will they be joining a course, membership, or 1:1 Service?

Think of all the big milestones that they will need to go past before they get to the end goal of your launch. Think of all the things they need to happen.

After the launch, will it be cart closed and a waitlist? With it be an evergreen course?

How to prepare for a Digital Product Launch for Bloggers Launching A New Digital Product

Create a detailed plan

This is where you decide the who, what, how, and when. If you’re anything like so many of my project management clients, they want the list of all the items that must be done.

Here you go, download the digital product launch checklist.

Simple Digital Product Checklist

Scrambling at the end is zero fun. Here is a simple digital product launch checklist to help you avoid that.

Free Digital Product Launch Checklist for Bloggers Launching A New Digital Product